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Assembled Media secures new partnership with Golf Australia

POSTED ON November 21, 2023 @ 3:50 pm

Media company Assembled Media is partnering with Golf Australia to spearhead the sport organisation’s media activity.   The announcement: Data-led media agency, Assembled Media, has recently secured a significant win with Golf Australia, putting the agency in charge of the organisation’s entire range of media …

Southern Comfort teams up with Australian Golf for a summer of twilight refreshment

POSTED ON October 19, 2023 @ 9:38 am

Southern Comfort teams up with Australian Golf for a summer of twilight refreshment on golf courses across the country Laidback, easy-going party vibes will be coming to golf courses and facilities around Australia thanks to a new collaboration between the PGA of Australia, Golf Australia, …

World record for most 18-hole courses played in a year broken

POSTED ON October 19, 2023 @ 9:13 am

Golf photographer Patrick Koenig has broken the world record for the most different 18-hole golf courses played in a single year after he completed the 18th hole of his 450th golf course at the Omni Interlocken in Denver, Colorado on October 17. Koenig’s remarkable journey, …

Greg Norman launches the Putting Challenge inside the Play Today Metaverse

POSTED ON October 11, 2023 @ 5:28 pm

Greg Norman today launches the Putting Challenge inside the Play Today virtual 3D Sports World, through his own personal avatar welcoming global sports fans to a new and exciting way to experience sports. The Play Today MetaVerse is a 3D virtual world devoted entirely to …

New coaching scholarship available as Nippon Shaft links with KW Series

POSTED ON August 20, 2023 @ 12:33 pm

Seven-time major winner Karrie Webb’s influence on the next generation of Australian golfers is set to grow with the launch of a new coaching scholarship thanks to a partnership with Nippon Shaft. The Karrie Webb Coaching Scholarship aims to acknowledge, support, and further develop young …

Global Course Architects Supports Proposed Changes of the MLR on golf balls

POSTED ON August 17, 2023 @ 6:12 am

As stakeholders in the future success of golf, golf course architects have been closely monitoring progress of the Model Local Rule (MLR) on golf balls project for the potential impact on the future of golf course design. The European Institute of Golf Course Architects (EIGCA) …

Coffee waste to boost golf sustainability

POSTED ON July 13, 2023 @ 5:30 am

A new sustainability initiative designed to boost the sustainability of golf will see waste coffee grounds collected from New Zealand cafes upcycled into biodegradable golf tees for the domestic and international markets. The innovation is part of a move towards reducing the environmental impact of …

MyGolf reaches new heights

POSTED ON July 13, 2023 @ 5:26 am

MyGolf, Australian golf’s junior introductory program supported by Golf Australia and the PGA of Australia, has completed a record year, highlighted by more than 30,000 registrations, with the vast majority of children signing up for the first time. MyGolf provides golf lessons for kids and …

PGA partnership with TrackMan a win for fans

POSTED ON July 5, 2023 @ 1:23 pm

TrackMan and the PGA of Australia have extended and expanded their partnership, producing a big win for golf fans who will watch Australasia’s best golfers on their screens over the upcoming summer of golf. As part of the new partnership, TrackMan technology, highlighted by the …