Hydro Flask Partners with Golf New Zealand’s She Loves Golf Initiative

Hydro Flask has joined She Loves Golf as an official partner to support the growth of women’s participation in golf across New Zealand. The partnership aligns both organizations around active outdoor lifestyles, community engagement, and accessible recreational experiences.

She Loves Golf operates as Golf New Zealand’s national initiative aimed at making the sport social, welcoming, and accessible through local club and community programs nationwide.

Details of the Partnership

Under the new agreement, Golf New Zealand will integrate Hydro Flask products into national promotional activities, participation campaigns, social content, and giveaways throughout the year.

Key focus areas include:

• Supporting selected club and community initiatives.
• Providing incentives for women returning to or starting golf.
• Engaging consumers through the Golf NZ digital ecosystem and key events on the national golfing calendar.

This collaboration expands Hydro Flask’s involvement in New Zealand golf, complementing its existing presence at events such as the New Zealand Open.

Leadership Commentary

Vicky Mailei, General Manager of Participation at Golf New Zealand, highlighted the alignment between the two brands:

“We’re really pleased to have Hydro Flask on board with She Loves Golf. There’s a really natural alignment which we’re excited about. She Loves Golf is about creating opportunities for women to get involved in golf in a way that feels social, accessible and enjoyable, while Hydro Flask shares that connection to the outdoors, active lifestyles and getting out there and doing the things you enjoy.” “This partnership provides another great way to support clubs and participants, while creating fun promotional and activation opportunities throughout the year. Ultimately, it’s about helping more women discover golf and creating experiences that keep them coming back.”

Jonathan Lopes Da Silva, Co-CEO of Compendium Group (distributor of Hydro Flask in Australia and New Zealand), noted the current growth in the sport:

“We’re really excited to partner with She Loves Golf and be part of the growing momentum around women’s golf in New Zealand. There’s a great energy in the sport right now, and we’re proud to play a small part in building on that. We’re looking forward to working with She Loves Golf to create some memorable moments throughout the year, celebrate the growing community of women getting involved and hopefully inspire a few more to pick up a club along the way.”

Launch Campaign and Giveaway

To launch the partnership, Hydro Flask and She Loves Golf are hosting a giveaway during October. Participants can win one of five Hydro Flask bottles by uploading a photo from a golf course, driving range, or golf simulator to Instagram and tagging @shelovesgolf_. Winners will be selected on November 1.