Browsing Golf Industry NewsVIEW ALL

National Golf Foundation Appoints First Chief Research Officer

POSTED ON August 30, 2019 @ 1:48 pm

The National Golf Foundation (NGF), the only trade organisation that works with every sector within the golf industry, has promoted David Lorentz to the newly created position of Chief Research Officer.

In his new role, Lorentz joins Joe Beditz, Chief Executive Officer, Kim Isom, Chief Financial Officer, and Greg Nathan, Chief Business Officer, on the NGF’s executive leadership team.

Lorentz has spent the past seven years working on some of NGF’s most important research projects and with the organisation’s most important clients. He now will assume responsibility for the overall leadership of the NGF’s most important core business.

“David has proved himself to be one of the most thorough and creative researchers the NGF has ever had, and he has earned this opportunity to shape the future of NGF’s research and consulting enterprises. I’m excited to see where he takes us,” said Beditz.

Lorentz has worked in the golf business for more than two decades, his early passion for the game stoked in his first job as a pre-teen caddie at a country club in Cincinnati. After graduating from Xavier University with an economics degree and receiving a Masters degree in applied economics and statistics at Clemson University, he joined NGF’s consulting department in 2012.

Lorentz’s contributions to the NGF have steadily grown over the past seven years, including becoming a regular speaker at the annual Golf Business Symposium and leading an array of strategic insights engagements for clients. His new role is focused on increasing the growth potential and overall efficiency of the organisation’s mission-critical research department.

“This is a huge opportunity that I am approaching with enthusiasm and care,” Lorentz said. “I believe so strongly in this industry and NGF’s essential role within it. Our focus is to help both the game and businesses we serve succeed in the present and prepare for the future through data, creative analytics and plain-old hard work.”

Comments are closed.


CLICK HERE TO Sign Up for the GIC Newsletter for all the latest Industry News.

Grow the Game Central Golf Recruitment Central Golf Marketing Central

Maximise your sales: The New Pro-Shop Solution App...

Manage your Pro Shop like a Pro: ProShop...

Cybercrime – Is your golf business insured?...

New technology, new business practice The internet and...

The Royal Sydney Golf Club to Implement New Championship Cou...

The Royal Sydney Golf Club is pleased to...

SEEK: Golf Operations Assistant – Indooroopilly GC (Brisban...

Indooroopilly Golf Club (IGC) is one of Australia’s most highly respected private golf clubs with 36 Holes, situated on a 131 hectare...

SEEK: General Manager – Toowoomba Golf Club Middle Ridge (Q...

The position of General Manager reports to a Board of Directors and is responsible for the overall delivery of the Club’s strategic...

New Zealand Golf’s Sustainability Pledge...

The golf bodies of New Zealand have today announced their unified support for a new national initiative that will drive the sport’s...

New Zealand Golf switches sides in Chamberlain Park golf course s...

The governing body of golf in New Zealand now opposes the redevelopment of an Auckland golf course, despite supporting earlier plans. A business case...

Golf Saudi Summit: Major new golf business event announced...

Yesterday saw the announcement of an all-new global golf business event, the Golf Saudi Summit, that will bring together...

Australia among first to roll out world handicap system in 2020...

The World Handicap System (WHS) is ready to be launched from January 2020 and will provide golfers with a...

Sweet Anniversary Celebrations at KN Golf Links...

KN Golf Links has celebrated its first anniversary in style. Signature designed by Greg Norman and his team at...

Anderson Leads AGIF Contingent at PGA of GB&I International ...

Asian Golf Industry Federation (AGIF) Vice President Rudy Anderson will make a keynote presentation at next week’s PGA of...

Superstar panel to entertain at the Schweppes National Conference...

As part of the 2019 GMA National Conference, the Schweppes Dinner will be held on Tuesday 8th October in...

International Recognition for Strathfield GC with award for Clubh...

The American Golf Inc Magazine announced this week that Strathfield Golf Course has been nominated third place in the...